There are a lot of vague or ambiguous statements that we hear everyday, whether they are on commercials or just said by your friends or family everyone says a vague statement once and a while. I recently hear one of friends say “everyone wants something for nothing”. This was a vague statement because I had no idea who he meant by everyone and what they wanted. He should have said a specific name or group and what they wanted whether it was a person or thing. An example of this would be “Rick wants a car for free”. You often hear vague statements on televisions in commercials trying to sell you a product. A commercial I recently watched a had two people in bath tubs and the narrator saying “when the time is right you need this product” and if you didn’t know what the product was for, you would have no idea was the commercial was for! Vague or ambiguous statements are used everyday, but when you’re doing a speech or explaining something a straight forward answer is always the best.
That's true. the commercial wouldn't make that much sense if we didn't understand their slogan and what product they're trying to sell. Some advertisements would be better if they were more "straight forward" like you mentioned so that we would understand. Actually, I just realized the statement I made right now is pretty vague because maybe some slogans are already "better" being vague. x_x They may be trying to be interesting to attract customers. And for that quotation, it is pretty vague. Your specific example (the one with Rick) actually cleared things more because when I read the original quotation I did not understand it. Picking specific groups/person or a specific object to substitute for general words can make a sentence less vague. (your example of Rick)
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